27 Jan |
The Ideal Demand Generation Personality Profile |
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The Ideal Demand Generation Personality Profile and How to Cultivate Having witnessed organizations burn up thousands upon thousands of precious dollars, I can’t help but analyze a lead generation failure when I see it. While the specifics vary in every case, there are certain common traits of a demand generation personality profile that create negative results. I talked about some of these in my last post on the types of demand generation personalities. Let’s look at some traits that you can consider imbibing to don the ideal demand generation personality profile…please feel free to
Read more...25 Jan |
What is Your Demand Generation Personality Type? |
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As a demand generation advisor and lead generation consultant, there are often times when I wish that I could change my customers’ marketing personalities. When that happens, I find myself digging deeper and analyzing what type of demand generation personality that organization has. I remind myself of the practical advice from Ted Roosevelt, “Do what you can, with what you have, where you are.” It makes it easier for me to help a client’s organization minimize the weaknesses and maximize the strengths of their demand generation personality. Have you thought about what is your demand
Read more...25 Jan |
GREEN, healthy and local is lekker |
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Klein Karoo for Healthy Living For all of you starting your diets and healthy living this year, Chef Chan is introducing us to a new meat to try. Below is her most recent update with a healthy living tip: Being on a health kick this year I have tried to cut down on red meat and eat more fish and chicken, but being a meat eater I still like to have a good steak every now and then. I have recently started eating KLEIN KAROO ostrich and it is delicious. It’s low in fat, lower in cholesterol then other red meats and free of hormones and growth stimulants. It is farmed in the Klein Karoo so it
Read more...18 Jan |
My 2011 Lead Generation Wish List |
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I was asked recently by a media person to comment on the top lead generation trends in 2011. When I inquired what in her mind were these “top trends”, I didn’t hear anything new. I agree that in 2010, organizations were still struggling to recover from the recession and many companies did not fully explore lead generation. Many were challenged with customer retention and had no resources or time to focus on lead generation. So while some may argue that a fusion of inbound and outbound marketing, multi-touch lead generation, adopting new technologies for marketing and sales automation,
Read more...18 Jan |
The Spice Trade Part 4 |
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From Chef Stacey Lee Chan’s Culinary blog: Did you know all this information about mustard? MUSTARD There are 3 types of mustard seeds. White – Brassica alba Brown – Brassica juncea Black – Brassica nigra Mustard is used throughout the world in the culinary industry as well as in many homes; from the whole mustard seeds you can make mustard powder, ground seeds and paste which as soon as its activated with a liquid makes mustard spread. The white mustard seeds are usually used for pickling while the brown and black ones are used in curried, dhal, wholegrain mustard. To release
Read more...17 Jan |
How to Keep and Preserve Spices |
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We strive to keep our messaging fresh for prospects. From a different viewpoint, here’s how to keep your fresh and flavorful from Chef Stacey Lee Chan (reproduced by permission): How many of us think it looks good to store all our spices in little glass jars in a stand out in your kitchen for everyone to see or we keep our ginger and garlic in the vegetable bowl on the counter. We are actually storing our spices incorrectly and will only aid them in loosing their flavor and freshness. How to keep fresh spices: Spices such as garlic, ginger, galangal and lemongrass should all be stored
Read more...16 Jan |
How to Make Basic Sushi |
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Now here is a favourite! Learn how to make basic sushi with Chef Chan: How to Make Sushi RICE: You have to use sushi rice which you have. You have to use sushi rice. You have to rinse the rice before cooking until the water runs clean and not milky. Place into a pot and use double the amount of water to rice. Boil until soft then remove from the heat and allow to steam in the pot, if there is still water in the pot once the rice is soft drain it off and allow the rice to steam in the hot pot. Make the vinegar – you need 100ml rice wine vinegar, 100ml of water, 5ml salt and 10ml sugar,
Read more...06 Jan |
New Year’s Resolutions for 2011 |
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Happy New Year to all of you! Hope everyone enjoyed a wonderful holiday season. It’s always hard coming back after the short but action-packed few days of festivity and joyous celebration. Maybe that’s the reason why many of us try to find our focus by making New Year resolutions. Of course, we know that these are the most commonly broken set of promises we make to ourselves! I was reading a comic strip in a local newspaper recently where a teenager asks his Dad if he had made a list of New Year’s resolutions for 2011. The man replies “Yes” and points to a dusty diary. The son
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